I don’t know about you, but my new favourite place to get wardrobe essentials and workplace staples is Target.
The humble Aussie store has been killing it from a fashion perspective for some time now, and this season is no exception.
Nine times out of 10, when you see me walking down the street, more then 80 per cent of what I’m wearing is from the Australian fashion giant.
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But they aren’t just serving up homewares and toys for the whole family to enjoy, Target are also leading the space for affordable fashion that takes over your everyday rotation.
I’ve said it before and I will say it again, sometimes the best clothes in your rotation are less then $60.
If you haven’t noticed, fashion is trending toward staple statement pieces over multiple everyday basics and with vibrant patterns and block colours currently taking charge, it’s the season for stocking up on pieces that scream ‘I’m here’.
Everyone online is increasingly becoming obsessed with funnel neck jackets and I can confidently say that this is a trend I can get behind.
Target’s best-selling Lily Loves Australian Cotton Blend Parker Jacket in the colour Flame is ticking exactly the right boxes.
The 87 per cent Australian cotton jacket is currently available for only $60, in four different one-size-fits all range.
With the Blend Parker Jacket having the fennel neck shape, it has very quickly become one of the most sought after pieces currently in Target’s rotation.
For those that prefer a more understated take on the trend, the jacket is also available in a stunning Dark Khaki — giving chic winter New York without the snow but offering the same relaxed silhouette and versatile styling appeal as the viral Flame colour.
It’s the perfect option for shoppers seeking an elevated everyday layer in a timeless neutral or maybe you are looking for a sign to go with the bold option, let this be it.
Both colourways are continuing to roll out online and in stores nationwide this week, however they are being snapped up as soon as they hit the shop floor.
Aussie influencers @lisa_gal01 and @i.am.jenna_ have got the fashion fanatics online buzzing for more, with many taking to the comments to express their keen interest.
With over 90,000 combined followers, ‘the must have red bomber jacket’ is picking up well deserved traction within their communities.
And with many Aussies looking toward quality wardrobe essentials that don’t break the bank this winter, the fashion giant is leading the ranks and ticking all the right boxes for everyone around the nation.
Paired perfectly with a your favourite dark wash jeans or a A-line skirt, this jacket not only elevates any work or daily fit but also keeps you warm and comfortable during the winter months.
For just $60 pick up this Lily Loves Jacket for yourself in Flame or Dark Khaki and see for yourself what all the hype is about.
